About Us

The EPC Institute is founded by Matt Bacak a legendary email marketer whose goal is to help you be the best email marketer you can be.


Matt Bacak

Matt Bacak's book "The Ultimate Lead Generation Plan" became a "#1 Best Selling Book" in just a few short hours using the secret power of leads and big lists. He has helped a number of clients target his specialty, opt-in email direct marketing systems. He is not only a sought-after digital marketer but has also marketed for some of the world's top experts whose reputations would shrivel if their followers ever found out someone else coached them on their online marketing strategies. In fact, he been marketing online since 1999. He put up his first optin page in 2001 He has mailed up to 4.1 million emails a day for over a year He split-tests everyday & he buys solo ads every day too. He co-runs the List-building club with over 18,000 members. His lists are growing by up-to 10,978 subscribers a DAY! ... And just recently had the most affiliates ever signed up for a JV Giveaway launch... 2,656.